SLA 2014 Annual Conference & INFO-EXPO

Four leading information industry vendors offer 15 minute pitches of new products or services to the DBIO membership, while members enjoy complimentary box lunches provided for them.

This session will spotlight efforts on the part of Parks Canada and the National Park Service (in cooperation with Clemson University and the Digital Public Library of America) to provide digital and social media access to the wonders of our National Parks.

Program Take-Aways
1) Learn about the efforts of the National Park Service (in partnership with the Digital Public Library of America and Clemson Univ.) and Parks Canada to provide libraries and library users with the capability to virtually visit their parks and explore their history and natural beauty.

2) Learn how these agencies are utilizing YouTube, Facebook, and other social media tools as outreach mechanisms to reach their constituencies and what they are planning for the future. 

Although social media sometimes seems geared toward individuals, there are many ways that organizations and libraries can leverage new social media tools. This in-depth workshop will explore innovative uses of social media and how to determine which tools and apps best match various types of organizations. While there’s no one-size-fits-all approach to social media, this will help participants learn about the variety of tools and apps (some you may never have even heard of) that can help them spread their missions, broaden their reach beyond their traditional audiences, engage users in new ways – and also learn how to stay on top of the latest social media trends.

Program Take-Aways

1. Participants will gain an overview of social media tools and applications applicable to organizations (versus individuals).




2. Participants will learn how to evaluate and compare social media tools and to select those most appropriate to fulfilling their organization's goals.