SLA 2014 Annual Conference & INFO-EXPO

Part One of Two-Part Series on "The Irreplaceable Info Pro". Special librarians have always managed information centers within larger organizations, but we don’t always see ourselves as business owners. Mary Ellen Bates gives you the tools to think like an internal entrepreneur, negotiate painlessly, stay customer-driven, and use “un-marketing” techniques to communicate effectively with your clients.

Program Take-Aways

1. Participants will learn to recognize opportunities to become an intrapreneur, however reluctant.


2. Participants will learn how to negotiate successfully, with Mary Ellen’s Joyful Negotiation strategies.


3. Participants will learn how to effectively “un-market” the info center to stakeholders.

Part Two of Two-Part Series on "The Irreplaceable Info Pro". To fully leverage our value, info pros must look beyond information retrieval and organization to providing strategic analysis and insights Gulp! Mary Ellen Bates offers strategies and approaches to recognizing where the greatest needs for higher-end analysis are and creating high-value services and products that amaze your clients.

Program Take-Aways

1. Participants will learn to see their role as an info pro in a challenging new light.


2. Participants will learn how to strategically manage their resources to provide the highest value possible and best ROI.


3. Participants will learn how to create information services that create fierce client loyalty.